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Note:  There is a lot of detail on suggested pricing plans, amount to charge, pricing strategy, etc in the StickyApps Bootcamp.  If you have not already gone through the course, you can do so in StickyAcademy by logging in here.

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There is no one price fits all, but we recommend starting your minimum plan at $99 per month plus a setup fee (which you can later waive if you'd like).

For an example of 3 different pricing plans, as well as the services included with each plan:  

Checkout Page Example 

Script for what to say to clients - when they ask about price:

"Each one of my packages is different, they start at $99/month and go up from there, depending on the services you need. Can we use this first meeting for me to learn more about your business and your specific goals and challenges? Then I can put together a proposal with a couple options that I think will be best for you."

After the first meeting, you will want to schedule a follow-up meeting. Ideally this will be either in person or over the phone to review their package options.

The single most important variable for what you charge a small business owner is "How much is ONE new customer worth to them"

That one number is just as important as knowing what services you are going to offer.  For instance, if you work with 2 florists, each florist may have a different price.  The price difference is based on the unique package that you are providing to each florist.  In addition each package will be based on how much a new customer is worth to them and their marketing goals and challenges that you are helping to solve with the StickyApp.